Locally Created Designs Inpired by the Byron Region

In 2009, Arnhem launched her fledgling brand at the Byron Bay markets and swiftly grew an online presence, as one of the early brands on Instagram. Her style is characterised by distinctive, signature prints of vintage inspired floral and earthy designs, vibrant colours and summer nostalgia. With a beautiful boutique in the heart of Byron…


Fashion boutique offering a collection of leading designers labels

Located in Australia’s most iconic holiday destination, this Byron Bay boutique is a house of established and emerging Australian and international fashion brands.


Born in Byron – apparel made for a lifetime

Afends was founded by Declan Wise & Jonathan Salfield off the back of a screen-printing business they originally created to print band merchandise for punk & hardcore bands. With the added culture of surf and skate injected into the punk and hardcore movement of the 2000s, the Afends ethos and style evolved into the look…

Mister Zimi

Women’s Resort Wear, Bold & Colourful Dresses

Unapologetically bright, bold and fun, Mister Zimi is your daily reminder to dress for happiness. Each collection captures the spirit of holiday relaxation through its unique designs as every creation considers timelessness in style and silhouette. Drop by and let their stylists source the perfect Zimi outfit, just for you.

Spell Store Byron Bay

Spell’s Flagship Byron Store

Experience Spell firsthand where it all began at their flagship store. Spell is renowned for its modern boho styles made using sustainable practices and materials. Spell’s instantly recognisable pieces meet at the intersection of romanticism, escapism, and rock & roll. Each piece is simultaneously easy to wear and elevated, perfect for the next long lunch,…